The Creative Penguin Blog
Creativity is better with logic
Social Media For Business – Which Platform to Use?
My favourite social media for business: There are many social media options out there. My favourite social media for business are the four below because, in my experience, they deliver results and the content I create for these platforms works well for my clients:...
Assumptions Vs Curiosity
How often do you make assumptions about people in your marketing, client work or daily life? Learning and making assumptions is something that our brains do naturally. Without it, we would have to re-learn how to eat, tie shoelaces, even drive...every single day,...
What would Spock do? Being Logical Online.
Who is Spock? Spock (if you aren’t familiar with him) is a character from the Star Trek series and movies. As a part human-part Vulcan, he represents the idea of logic. Often, to Starship Enterprise Doctor Bones' annoyance, Spock wouldn't be one to get into a heated...
Trailer Videos: Socially Shared Women In Business
Click the above picture to watch the video! If you run events and want to capture the atmosphere of the event, a trailer video may be a great way to give your attendees something to enjoy after the event, a way to promote the event and your services for next time and...
The Video Storyboard – Not Just For Movie Makers!
Have you ever used a video storyboard? If not, here's why it could make video making a lot easier for you. Video storyboards are a great visual way to organise your story, or the structure of your video. It's a bit like writing an essay at school. First there's a...
Video is powerful BUT…
How many times have you heard the phrase ‘you need to use video to be noticed online’? It’s almost annoying, right? That’s why, I’m going to show you a way of making it actually work for you.
Sure, video is really powerful. But…and this is a huge B.U.T…..not any kind of video…
Ahhh! Nobody Understands How I Can Help!
You work SO hard on that thing you’re so passionate about, you just KNOW it’s going to help people. They’re going to love it.
And then, you hope they’ll just KNOW (by some powers of stardust) that it’s what they need and they’ll come knocking on your door to pay you for it. Only, no one seems to get it…
David Attenborough & Your Brand Story
David Attenborough is a world-famous BBC nature & wildlife documentary presenter (if you haven't heard of him yet, open up YouTube and watch him. I'm a complete fan). He is someone who inspires me in my life, my videos, my content and my brand. When I...